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Bloomberg Business of Sports: Daily Summaries Delivered
by Bloomberg
Michael Barr, Vanessa Perdomo and Damian Sassower follow the money in the world of sports, taking listeners inside decisions that power the multibillion dollar industry. From media and technology to finance and real estate, leagues and teams across the globe have matured into far more than just back-page entertainment. The show explains the money behind the games.
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- Yesterday20 min
Business of Soccer: Liverpool FC Is On a US Tour After World Cup
Join host Vanessa Perdomo-Maglione and special guest host, Business of Sports reporter Kaitlyn Pohly for an interview with the CEO of Liverpool FC and Fenway Sports Group International, Billy Hogan. Liverpool is currently on an international friendly tour in the US hitting Nashville, New York and Chicago looking to build on the summer of soccer in the US and get in front of as many of their 26 million supporters in the US as they can. The Premier League club is also reportedly looking to sell a minority stake in the franchise, which is currently valued at around $6 billion.See omnystudio.com/listener for privacy information.
- 5 days ago38 min
Spain's Win Caps Big World Cup for Media; Seattle Sounders CMO Ro Vega
Join hosts Michael Barr, Vanessa Perdomo and Randall Williams for a look at some of the latest headlines and stories in the business of sports.Spain’s defeat of Argentina in the 2026 FIFA World Cup final scored a record US TV audience of more than 62 million viewers, including 38.9 million fans for Fox Corp.’s English-language broadcast, according to Nielsen ratings.The global soccer championship, played July 19 in New Jersey, was featured on Fox’s broadcast channel and Fox One streaming platform. Fox held the English-language rights to the tournament in the US, while Comcast Corp.’s Telemundo channel and Peacock streaming platform aired the Spanish-language broadcast, which had 23.9 million viewers.This week's show features: Ro Vega, Chief Marketing Officer, Seattle Sounders FC & Seattle Reign FC Hannah Miller, Bloomberg News media reporter Miguel Lorenzo, SVP of Sports Content at NBCUniversal Telemundo Enterprises See omnystudio.com/listener for privacy information.
- 1 weeks ago21 min
The World Cup Is Officially Over: Reporting Live From MetLife Stadium
Join hosts Vanessa Perdomo-Maglione and Randall Williams as they record minutes after the final whistle of the 2026 FIFA World Cup, from MetLife Stadium. This was the end to the biggest World Cup in history and it ended in an epic way: Spain are World champions after winning in extra time which was bad news for the tens of thousands of Argentina fans in the audience.See omnystudio.com/listener for privacy information.
- 1 weeks ago37 min
World Cup Final Preview, Olympic cross country skier Jessie Diggins
Join hosts Michael Barr, Vanessa Perdomo and Randall Williams for a look at some of the latest headlines and stories in the business of sports. The 2026 World Cup final is set, capping off a tournament that’s delivered plenty of memorable moments for football fans around the globe. The tournament, which concludes on Sunday with the final between Argentina and Spain in New Jersey, has been a success by just about any measure. The expanded field of 48 teams has helped push ticket sales to a record of more than 6 million, without diluting the quality of the competition. TV viewership in the US has hit record highs for both Fox and Telemundo, with the US team’s loss to Belgium in the round of 16 bringing in 46 million viewers on the networks combined, making it the most-watched soccer telecast in the country’s history. This week's show features: Joe Lemiere, senior reporter for Sports Business Journal Jessie Diggins, four-time Olympic cross country skier See omnystudio.com/listener for privacy information.
- 2 weeks ago37 min
US Loses in World Cup Match Marred by Controversy; KC2026 CEO Pam Kramer
Join hosts Michael Barr, Vanessa Perdomo and Randall Williams for a look at some of the latest headlines and stories in the business of sports. Team USA’s run in the World Cup came to an end on Monday as it failed to make the quarterfinals, while outrage over FIFA’s decision to allow striker Folarin Balogun to play continued to simmer. Belgium pounced early with a goal about nine minutes into the match in Seattle. The US tied it later in the first half, but Belgium quickly grabbed the lead back for good to win 4-1 and will face Spain in the next round. A total of 42 million viewers watched the men’s USA-Belgium World Cup match on US media outlets, setting records for the sport. About 30 million people tuned in to Monday night’s game on Fox Corp. channels, making it the most watched soccer telecast in US history, according to the network. This week's show features: Pam Kramer, CEO of KC2026 World Cup host committee on building Kansas City into a soccer hub Mike McCabe, Esports Foundation deputy CEO and chief operating officer on the future of esports See omnystudio.com/listener for privacy information.
- 3 weeks ago38 min
LeBron's Exit, Tech-Driven Leagues, Rise of Pro Flag Football
Join hosts Michael Barr, Vanessa Perdomo and Randall Williams for a look at some of the latest headlines and stories in the business of sports.Mike McCarley, founder and CEO of TMRW Sports, discusses the intersection of sports, media, and technology, detailing how the company is redefining the fan experience with high-tech ventures like the TGL golf league. McCarley talks about what it takes to build a new sports league from the ground up and how elite athlete investment is shaping the future of sports entertainment.This week's show also features:• A full sports roundup chat covering the major ripple effects of a massive week in sports, including the business impact of LeBron James leaving the Lakers, the commercial power of Serena Williams making a highly anticipated return, and a breakdown of the financial and cultural momentum behind the latest US national team win over Bosnia.• Ashley Klam, professional flag football player, discusses the rapid growth and commercialization of the sport ahead of its Olympic debut. She talks about what it means to compete at the professional level and the building blocks required to sustain a viable, long-term pro league for flag football athletes.See omnystudio.com/listener for privacy information.
- Jun 26, 202638 min
MLS Next Pro Tries to Build Off World Cup Momentum
Join hosts Michael Barr, Vanessa Perdomo and Randall Williams for a look at some of the latest headlines and stories in the business of sports.Ali Curtis, President of MLS Next Pro, discusses how MLS Next pro is going to try to build off the momentum of the World Cup once it ends.Curtis talks about how MLS Next Pro will help get the next generation ready to compete at the highest level. This week's show also features:- Matthew Savage, Chairman of Dorilton Capital and Atlassian Williams F1 Team, discusses their philosophy for how to invest and where to invest in the team to get the best results. - Chad Bronstein, Co-Founder and CEO of Real American Freestyle, discusses how popular the wrestling community. He talks about how he wanted to give the athletes who compete in this sport their whole lives a place to do it at the professional level. See omnystudio.com/listener for privacy information.
- Jun 25, 20261h 6m
BONUS: MLB Takes Over South Of France, With CC Sabathia, Jimmy Rollins & More
On this special edition of the Bloomberg Business of Sports, host Vanessa Perdomo-Maglione is reporting from Cannes, France for the Cannes Lion festival. Over the last few years it has become a hotbed for athletes, teams and leagues to come and get some face time with brands in the hopes of increasing brand deals and partnerships to grow revenue. New to the scene this year was Major League Baseball, due to the fact they are one of the only leagues in season at the moment. Along with the league’s CMO Uzma Rawn Dowler, a handful of former players accompanied the league to get in front of as many brand executives as possible to help grow the game and business of baseball. We spoke with MLB legends CC Sabathia, Jimmy Rollins and Dexter Fowler about their role in representing the league in the front office while in Cannes as well as Major League Baseball Chief Marketing Officer Uzma Rawn Dowler.See omnystudio.com/listener for privacy information.
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About Bloomberg Business of Sports
Michael Barr, Vanessa Perdomo and Damian Sassower follow the money in the world of sports, taking listeners inside decisions that power the multibillion dollar industry. From media and technology to finance and real estate, leagues and teams across the globe have matured into far more than just back-page entertainment. The show explains the money behind the games.
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