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Brandidly Speaking: Daily Summaries Delivered
by Brandidly Speaking
Brandidly Speaking is a podcast for marketers, brand builders, and communicators where modern marketing gets real. Hosted by Cris Gordon, Head of Beauty at MMC, each episode features candid conversations with founders, executives, creators, and cultural tastemakers reshaping their industries. Together, they break down what it really takes to build brands today: cutting through buzzwords to explore earned-first strategy, storytelling, community, influence, and growth. From the ROI of community to the transition from founder to CEO and navigating the creator economy, Brandidly Speaking offers a strategic roadmap for leaders to unlock your edge and shape what's next. Because today’s marketers have enough noise. We give you access, perspective, and a seat at the table. Join the @brandidly_speaking conversation: Instagram – https://bit.ly/brandidlyspeakingIG TikTok – <a href="https://bit.ly/br
Latest Episodes
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- 2 days ago53 min
The Real Way Doctors are Building Credibility Online with Dr. Sheila Farhang
In today’s healthcare landscape, you must have both the expertise AND the ability to communicate it clearly to build genuine trust with your patients. In this episode of Brandidly Speaking, Cris sits down with Dr. Sheila Farhang, double board-certified dermatologist and founder of Avant Dermatology, to unpack what it really takes to build trust as a medical expert in the digital age. From growing her platform organically over more than a decade to becoming a go-to voice across social me...
- 1 weeks ago50 min
How Lisa Hanna Went From Miss World & Political Leader to Building a Beauty Brand, and What Founders Can Learn
What does it take to build a brand story that goes beyond surface level in the beauty industry? In this episode, Lisa Hanna, former Miss World, global political leader, and now beauty founder, shares why understanding the entire industry is the foundation for building a brand that truly stands out. After decades on the world stage and in government, Lisa entered the beauty industry to build something with meaning. And that meant learning every layer of the business, from formulati...
- 2 weeks ago37 min
Building a Trusted Brand in a Crowded Category: The Gut Personal Story with Bridgitte Mallinson
How do you break through in the crowded supplement market where new products are getting launched left and right? In this episode, Bridgitte Malinson, founder of Gut Personal, breaks down how she built a cult-favorite wellness brand by blending clinical credibility with community-first marketing. From strategic PR placements to organic storytelling, she focused on building trust through earned media and expert validation, positioning the brand as both authoritative and approachab...
- 3 weeks ago56 min
Why Your Content Isn’t Converting, and What Actually Makes People Care (with Lilliana Vazquez)
You’re posting consistently, so why isn’t anyone sticking around? Most founders think they need better content. In reality, they’re over-editing, overthinking, and filtering out the very thing that makes people care. In this episode of Brandidly Speaking, Lilliana Vazquez (former TODAY Show + E! host turned creator) shares what turns content into community, and why it has nothing to do with being perfect. We get into the risks of showing up fully, how to handle criticism, an...
- May 6, 202642 min
How to Turn Content into a Scaleable, Multi-Million Dollar Brand: Lisa Jauregui on Building BK Beauty
On this week’s episode, we sit down with Lisa Jauregui, Founder of BK Beauty, to break down how she turned audience feedback into a $25 million beauty brand. Before founding BK Beauty, Lisa worked in advertising, became a MAC makeup artist, and later began creating YouTube makeup tutorials while raising her kids. By consistently sharing expert advice and education, she built a loyal audience that trusted her recommendations. Through affiliate link data, Lisa gained clear insight into ex...
- Apr 29, 202648 min
The Financial Framework: What Marketers & Brand Builders Should Know about Scaling a Brand with MMC’s Growth and Profitability Strategist
Finance can feel intimidating for most brand-builders and marketers but understanding the numbers might be the most powerful growth tool you have. In this episode of Brandidly Speaking, we sit down with Chris Polakowski, Executive Director of Global Operations at MMC, to unpack the financial and operational decisions that separate busy brands from profitable ones. From understanding your P&L to managing risk, Chris breaks down how finance can empower creativity and unlock smarter gr...
- Apr 22, 202643 min
How Women Business Owners Can Access Capital and Build Wealth with Sarah Chen-Spellings
In this episode of Brandidly Speaking, we sit down with Sarah Chen-Spellings, investor & capital strategist, to talk about why understanding finances is a game‑changer for women business owners. Sarah entered the business world at just 25 and quickly found herself in rooms where major investment decisions were being made. As a young Malaysian woman building her career, she noticed a striking pattern: the people making these decisions were almost always men. That realization exposed ...
- Apr 15, 202643 min
Why Medical Experts are a Beauty Brand’s Secret Weapon: Dr. Kavin Shah on Translating Science to the Modern Consumer
This week on Brandidly Speaking, we’re joined by MMC’s Dr. Kavin Shah, the medical expert behind our scientific communications work. As consumers become more focused on ingredients and transparency, trust has never mattered more. Dr. Kavin, a board-certified surgeon with a master’s in public health, shares how brands can turn complex science into content that’s clear, credible, and actually drives decisions. Together, Cris and Kavin break down how consumers can spot the difference betwe...
About Brandidly Speaking
Brandidly Speaking is a podcast for marketers, brand builders, and communicators where modern marketing gets real. Hosted by Cris Gordon, Head of Beauty at MMC, each episode features candid conversations with founders, executives, creators, and cultural tastemakers reshaping their industries. Together, they break down what it really takes to build brands today: cutting through buzzwords to explore earned-first strategy, storytelling, community, influence, and growth. From the ROI of community to the transition from founder to CEO and navigating the creator economy, Brandidly Speaking offers a strategic roadmap for leaders to unlock your edge and shape what's next. Because today’s marketers have enough noise. We give you access, perspective, and a seat at the table. Join the @brandidly_speaking conversation: Instagram – https://bit.ly/brandidlyspeakingIG TikTok – <a href="https://bit.ly/br
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