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Call It RevOps

Adobe Summit 2026: Your Operating Model Is Not Ready For AI

May 18, 2026·17 min
Episode Description from the Publisher

Send us Fan Mail Adobe just renamed a $5B product line and quietly redefined the category. The harder question is who actually owns the operating model running underneath it. In this episode, Raja Walia and Akande Davis break down what Adobe really signaled at Adobe Summit 2026, and why the rebrand from Experience Cloud to CX Enterprise is not a marketing exercise. They cover what the three announcements that actually mattered mean for buyers, why agents are a forcing function on the operat...

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