Coffee N° 5 with Lara Schmoisman

Asian Beauty is so much more that K-Beauty: What Brands get dead wrong

September 22, 2026·27 min
Episode Description from the Publisher

Send us Fan Mail In this episode of Coffee N°5, Lara Schmoisman chats with Linda Dang, founder of Sakoshi. Linda shares her expert insights on the evolution of Asian beauty in North America, moving far beyond traditional K-beauty trends. From navigating cultural localization and brand readiness to building seamless omnichannel retail experiences, this conversation uncovers what it takes for emerging skincare and beauty brands to successfully scale, differentiate themselves, and conquer compet...

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