The 2-Week Holiday Test That Decides What Your Store Is Worth

Your Shopify store's revenue isn't what buyers pay for. After 72 acquisitions, here's what actually sets your exit valuation.In this episode, Bawar Ahmad, founder at eComma, breaks down:Why founder dependency caps valuation, and the two-week holiday test buyers use to measure itThe profit band that gets real offers, $100K to $2.5M a year, and what gets rejected fastWhy earnouts rarely pay out, and how to negotiate terms instead of fighting over priceWhether your brand clears $100K in profit or $2.5M, this conversation gives you an exit playbook you can start building this quarter.📝 Full show notes + resources: https://ecommercefastlane.com/podcast/episode-482/Connect with us:🐦 Twitter: https://twitter.com/stevenhutt/💼 LinkedIn: https://www.linkedin.com/in/shutt/📘 Facebook: https://www.facebook.com/thrivingwithshopify/