There's a number most farmers never calculate: the minimum price you need just to break even. Diego walks through the math that separates small farms that survive from the ones that slowly bleed out: why wholesale is a volume game you were never set up to win, why direct-to-consumer is the only model that works at small scale, and why charging too little costs you in two directions at once. Watch the episode here! Interested in watching the series? Hop on over to our YouTube Channel! Subscribe for more content on sustainable farming, market farming tips, and business insights! Get market farming tools, seeds, and supplies at Modern Grower. Follow Modern Grower: Instagram Instagram Listen to other podcasts on the Modern Grower Podcast Network: Carrot Cashflow Farm Small Farm Smart Farm Small Farm Smart Daily The Growing Microgreens Podcast <a href= "https://www.youtube.com/playlist?list=PLTd1FPZ7J8xS3ebyyIxmBqp1pl2h87RpU" target="_blank" re
Podzilla Summary coming soon
Sign up to get notified when the full AI-powered summary is ready.
Free forever for up to 3 podcasts. No credit card required.
Listen to This Episode
More from Farm Small Farm Smart
Increasing Carbon Stores in the Soil - Gardening Beyond Basics 90
The Profit Pie: Why Smart Farmers Choose Their Market Before Their Land (3 of 3)
Putting Fungi in the Soil - Gardening Beyond Basics 89
Profit Pie: 70% Profit Margin Doesn't Pay the Rent (2 of 3)
Get summaries like this every morning.
Free AI-powered recaps of Farm Small Farm Smart and your other favorite podcasts, delivered to your inbox.
Free forever for up to 3 podcasts. No credit card required.