Entrepreneur Emma Grede On Being "Self-Made" And Building Iconic Brands (May 2025)

Businesswoman and entrepreneur Emma Grede has launched some of the biggest brands in fashion. Known as the powerhouse behind companies like Skims and Good American, Grede says she takes issue with the phrase "self-made". Raised by a single mom in East London, Grede worked her way up through the fashion world, but she says her partners and mentors helped get her to where she is today. She opened up to Hoda about her childhood, and balancing motherhood with her career. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.