310. Stop Measuring the Wrong Things for Marketing ROI—Jeff Greenfield
Do you ever wonder if you are wasting money on your marketing efforts? Or how do you navigate today’s big changes in paid marketing? Our guest today is Jeff Greenfield, and he shares with us his marketing insights and the changing paid advertising landscape. TODAY'S WIN-WIN: Aspire to be less wrong today than you were yesterday as there is no right answer to measurement. LINKS FROM THE EPISODE: Schedule your free franchise consultation with Big Sky Franchise Team: https://bigskyf...
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