On Your Terms

288. I Pulled Back From Social Media. It Performed Better.

May 11, 2026·41 min
Episode Description from the Publisher

What if stepping back from social media was actually the thing that made it work better for your business?I'll be honest with you: my relationship with social media has been a lot. It helped me build a multi seven-figure business. Then it became my number one addiction. Then it turned into a coping mechanism I reached for every time life got hard. And then, after losing both of my parents, I basically wanted to throw my phone into the ocean and never look back.In this episode, I'm sharing the full, messy truth of my relationship with social media, including the part that surprised even me: that since pulling way back, my content is performing better than it ever has. But here's what's different about this conversation: it's not just a "hire a team and disappear" story. It's a real mindset shift that I believe anyone can adopt, no matter what size your audience is or what stage your business is atIn this episode, you'll hear…Why my relationship with social media went from exciting opportunity to full-blown addiction (and how grief changed everything)The honest truth about why pulling back actually made my content perform betterThe specific tools and strategies I use to protect my time and attention without disappearing from my businessHow I restructured my content creation process so I spend less time on the app but show up with way more intentionWhy posting less might actually be the smartest move you can make, even if you have a small audienceClick here to find the full show notes and transcript for this episode.EPISODE RESOURCES:Subscribe to Sam's Substack, Beyond BusinessThe Brick (phone-locking device) [affiliate link]Read Sam's Substack Post About the BrickShine with Natasha on Instagram: https://www.instagram.com/shinewithnatasha/If you have a question you’d like Sam to answer on a future podcast episode, you can submit it here.Click here to be notified when new episodes of On Your Terms® come outCONNECT:Get Sam's weekly newsletter, Sam's SidebarFollow Sam on InstagramFollow Sam on YouTubeSubscribe to Sam's Substack, Beyond BusinessTake Sam's free legal workshop "5 Steps to Legally Protect & Grow Your Online Business"DISCLAIMER

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