Carl Pullein: Building a Business by Giving Away What You Know

Carl Pullein has spent a decade building an audience around productivity and time management, with more than a thousand YouTube videos, hundreds of podcast episodes, a weekly blog and newsletter. And much of what he creates is available for free.In this episode of Produced By, Carl explains how that free content fits into a business built primarily around courses and coaching. We explore why his YouTube channel and Your Time, Your Way podcast are separate productions rather than repurposed content, how he structures his week to keep everything moving, and how adding an editor and marketing manager has allowed him to stay focused on creating.Carl also talks about where AI fits, and doesn't fit. in his creative process, why the underlying principles of productivity haven't changed despite constantly changing technology, and the lesson that has helped him continue creating for a decade: if you want to be consistent, you have to love the process.Resources:Carl Pullein Website -  carlpullein.comYouTube -  Carl Pullein YouTube ChannelPodcast – Your Time, Your Way -  Podcast website and episodesHow To Create Your Own Podcast (or YouTube Channel) ★ Support this podcast ★