
Somewhere along the way, applied behavior analysis took an intensely personal clinical question—what does this unique child and family actually need right now?—and turned it into an algebra problem. Higher support needs? Add hours. More assessment goals? Add hours. Comprehensive treatment? Hand over 30 to 40 hours of your week.We spend our entire careers training parents, schools, and technicians not to explain behavior with circular labels. We tell them to find the environmental variables, analyze motivating operations, and identify reinforcement contingencies. Yet, when someone asks why an autistic child needs 30 hours of ABA, our answer basically amounts to: "Because they're in the 30-hour tier."That isn’t a functional analysis. That’s circular reasoning with a CPT billing code slapped onto it.On this episode of Rad N Bad, Sean Yocum and Mike Carrero stop ducking the hardest, most guarded debate in the behavioral health industry. We trace the history of high-dosage ABA from Lovaas in 1987 to the landmark 2024 JAMA Pediatrics meta-analysis, run a ruthless systems-level contingency analysis on fee-for-service reimbursement, and challenge every clinician in the field to take The Zero-Dollar Test.In this episode, Sean and Mike break down:Where Did 40 Hours Actually Come From? Deconstructing the 1987 UCLA Young Autism Project, replication attempts by Smith and Eikeseth, the 2001 National Research Council report, and why our field mistook a broad treatment package for a single active ingredient.The 2024 Sandbank Meta-Analysis: What 144 studies and over 9,000 children published in JAMA Pediatrics actually tell us about the lack of a universal linear dose-response curve.Volume vs. Intensity (The Baseball Practice Metaphor): Why hours only measure elapsed time on a clock—and why 15 hours of dense, high-integrity, parent-embedded teaching can be far more behaviorally "intensive" than 35 hours of passive technician time.Follow the Money (Contingency Analysis): How traditional fee-for-service reimbursement actively punishes clinical titration, rewards dependence, and turns a BCBA who successfully makes therapy unnecessary into an operational nightmare.The Caregiver Gap: Why 30 hours of therapy only touches 18% of a child’s week, and why under-reimbursing parent coaching keeps families trapped in professional dependency.The Zero-Dollar Test: If your organization’s revenue was completely disconnected from the volume of direct billable hours delivered, would your treatment recommendations look the same tomorrow morning?
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Episode 51: The Financial Chokehold: Killing the 60-Day Cash Trap & Beating Private Equity with Data w/ Ethan Schwarzbach of Flychain

Episode 50: Why Medicine Thinks We’re Arrogant: Rational Therapeutics, Clinical Isolation, & Putting Our Field on Extinction w/ Dr. Steven Merahn, MD

Episode 49: The Other Side of the Table: When "Trust the Process" Becomes Babysitting (w/ Kim Lambert)

Episode 48: The Billable Hour, Driver’s Ed Ethics, and Making Therapy Unnecessary with Dr. Jon Bailey & Zachary Stevens
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