Black Friday Marketing Strategy for Service Providers: What to Do With Your Clients Right Now with Andy Franco

If your Black Friday plan starts on November 1st, you're already behind. And so are your clients. Every year I watch it happen. Clients wait until November, everything gets rushed, and things aren't done well because nobody planned for it. Or worse, they skip it entirely because they think Black Friday is only for e-commerce. That couldn't be further from the truth. So I brought on Andy Franco, one of our Strategist Society members, who has been in digital marketing for 23-plus years and has ...