Beyond Breaking News: What it Actually Takes to Get Featured in Bloomberg Law (with Editor-at-Large, Jessie Kamens)

You have expertise. You have an idea. But is it something people actually need to hear?In this episode of So Much To Say: A Legal Podcast For People, Megan Senese and Jennifer Ramsey chat with Jessie Kamens, Editor-at-Large for Bloomberg Law’s News, Insights, and Commentary, about what makes an idea worth publishing, how to build relationships with editors, and what lawyers and legal marketers should know before hitting send on their next pitch.Jessie pulls back the curtain on what Bloomberg Law is actually looking for: useful ideas, actionable insights, and the right people to help readers understand the issues shaping the profession. She shares why traditional client alerts aren’t cutting it, how PR and communications teams can strengthen a pitch, and why relationships with editors matter.They also dig into how AI is changing legal thought leadership and why, no matter what tools you use, your expertise, judgment, and human perspective still need to come through.Because getting published isn't just about producing more content. It's about having something worth saying.You’ll hear about:What Jessie does as Editor at Large for Bloomberg Law’s News, Insights, and CommentaryHow Bloomberg Law decides which ideas and contributors are worth pursuingWhy Jessie is increasingly interested in finding the right people, not just the right topicsWhat makes a pitch useful, actionable, and worth someone’s clickWhy traditional client alerts are no longer enoughHow PR and communications teams can make lawyers’ ideas and pitches strongerThe importance of building genuine relationships with editorsWhy a thoughtful subject line and a well-targeted pitch still matterWhether it’s okay to follow up when you haven’t heard backHow Bloomberg Law’s approach to AI-assisted writing has evolvedWhy AI can support your thinking without replacing your expertise or human perspectiveHow AI may fundamentally change the way junior lawyers learn and develop judgmentThe topics Jessie wants lawyers and legal professionals to pitch right nowAbout Jessie Kamens: Jessie Kamens is Editor-at-Large for Bloomberg Law’s News, Insights, and Commentary, where she works with lawyers, professors, retired judges, and other legal professionals to develop commentary on the issues shaping the profession. During her 18 years at Bloomberg and its predecessor, BNA, Jessie has held roles across legal news and product development, including leading Supreme Court news coverage and helping launch Bloomberg Law’s business of law reporting group.Learn More:Connect with Jessie KamensExplore Bloomberg LawHave an idea? Pitch Bloomberg Law’s Insights teamDavid Wang’s Bloomberg pieceHugh Carlson/Megan Ma Bloomberg pieceRelated episodes:What Happens When the Rule of Law Is Put to the Test? (with Law Firm Partner, Neel Chatterjee)Even My Kids Know: Business Development is About Trust (Minis with Megan)This episode is brought to you by: ICVM HawkICVM Hawk is a digital marketing and AI solutions consultancy that helps law firms build stronger brands and future-ready marketing systems. They specialize in data-backed brand strategy, web design and development, SEO- and AI-optimized content and AI-enabled marketing system designed to improve visibility, credibility, and long-term growth. ICVM Hawk's solutions help law firms and legal marketing teams scale without losing the trust that matters most. Visit icvmhawk.com to learn how your firm can benefit. Stay Connected:Love So Much To Say? Let us know! Drop a review, give us 5 stars in your favorite podcast app, and tell us what made you laugh, think, or just go “yep, that’s me.” Every review helps us reach more awesome humans who want to make legal…well, human. Want to go deeper? Curious about 1:1 coaching with Megan or Jen? Or want the inside scoop on stage? Hit us up below, we’d love to chat!Learn more about <a href="https://stage