Alfredo González Briseño on The Missing Ingredient in AI Regulation | Ep 1292

In this episode of The Digital Executive Podcast, host Brian Thomas sits down with Alfredo González Briseño, policy innovator, author, and founder of fAIrly Simple, to explore why the biggest gap in AI governance isn't what governments are regulating — it's how they're doing it. Alfredo opens by drawing a direct parallel between building a successful business and building effective regulation: both require a managed life cycle, stakeholder input, evidence-based decisions, transparency, and ongoing review. Skip the process and you get what he calls weekend rules — surprise announcements that nobody saw coming, that nobody can explain, and that often get reversed days later. He makes this concrete with two recent examples: the Anthropic export control directive, which arrived without public explanation and was partially reversed within weeks, and Illinois's AI Safety Measures Act, a fifty-plus page law that never states the problem it is trying to solve and layers eighty to ninety obligations onto companies without a clear cost-benefit assessment. Neither case is an attack on the intent behind the regulation, but both reveal what happens when the how is missing. Alfredo then introduces fAIrly Simple, his GovTech startup built to reduce regulatory friction for businesses navigating complex, multi-jurisdictional environments — starting with the foundational problem of making regulations easier to find, understand, and act on, particularly for firms entering unfamiliar markets. He closes with his vision for effective AI governance over the next decade: a genuinely multidisciplinary effort that brings technologists, industry players, and policymakers together under a mindset of regulatory humility — recognizing that no one has all the answers, and that the only way forward is through collaboration, coordination, and leaders willing to listen before they legislate. If you liked what you heard today, please leave us a review - Apple or Spotify.  Learn more about your ad choices. Visit megaphone.fm/adchoices