The Dr. Luke Hobson Podcast

Starting Up Your Own L&D Business with Jason Gorman

February 26, 2026Β·1h 1m
Episode Description from the Publisher

Thinking of entering into the world of entrepreneurship? Maybe you want to start up your own L&D company or explore hosting workshops or free lance opportunities? On today's episode, we'll chat with Jason Gorman, Founder and CEO of Jack Rabbit LX and Co-Founder and Strategic Advisor for Story As a Service. In this episode, you'll hear about steps to start a business, common challenges, how to feel comfortable with selling, what your first hire should be, how to find clients, how to think about pricing, and more. πŸ‘‰ Mentioned Resources: The Power of Visuals: How to Enhance Learning through Effective Design? Poll Everywhere Connect with Jason Jackrabbit LX Story As a Service Transcript πŸ‘‰ Recommendations: πŸŽ“Take your instructional design skills to the next level πŸ™ŒCollaborating and Building Relationships with SMEs course πŸ“šSo, you want to become an instructional designer? πŸ“™Β My Book πŸ‘‰ Connect with me: LinkedIn Confessions of a Learning Nerd YouTube Learning Nerd Group πŸ‘‰ Support the Channel! Check out my favorite LMS: Brightspace

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