The Inspired Media Podcast

building a BUSINESS vs. building a PERSONAL BRAND? (a response to Emma Grede's viral video)

October 6, 2026·32 min
Episode Description from the Publisher

building a business vs. building a personal brand (a response to emma grede's viral video)🎧 okay so emma grede told women to stop prioritizing their personal brands and the internet is SPLIT. some of you felt so relieved. some of you were like wait... my personal brand literally built my business?? and honestly i get both. but can we talk about the fact that emma launched her brands with kim and khloé kardashian? most of us don't have a kardashian. we have our phone and our own face. so i'm going through her video line by line, where i agree, where i don't, and what it actually cost me to build my business and my personal brand at the same time. listen and then dm me your thoughts bc i def wanna hear YOUR OPINION.inside this episodegoing line by line through emma's video (and why so many women felt it)why "there was no strategy" totally makes sense for her... and why your path might look differentyou don't have to do what influencers do to have a personal brand that works for your businessthe real time waster for women in business (spoiler, it's perfectionism)what it actually cost me to build my business and my personal brand at the same timeyour business account is the movie, your personal account is the director's cutwhy creators need to think like ceos and founders need to think like creatorswhy i think we're in a golden age of opportunity right now and i don't want you to miss itafter this episode you'll…stop feeling guilty for wanting a personal brand AND a business you're proud ofpost the 75% good video instead of letting the perfect one sit in your drafts foreverknow how to be your own kim kardashian (no famous co-founder needed)✨ craving more support in building your personal brand? join cohort 5 of the MINIMINDLET'S WORK TOGETHER: SOCIAL MEDIA MANAGEMENT SERVICES  APPLY FOR 1:1 SOCIAL STRATEGY COACHING WITH ALYSSA  BOOK YOUR 1:1 INTENSIVE EXPERIENCE🤝LET'S YAP: Instagram @inspiredmediaco / TikTok @inspiredmediaco💻RESOURCES: FREE LIFESTYLE PILLAR® GUIDE / SIGNATURE STYLE SERIES® / UNSELFISH CONTENT®🛒SHOP THE FAVES: ShopMy / Amazon Storefront

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