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The Level 10 Contractor Daily Podcast: Daily Summaries Delivered
by Rich Harshaw
Marketing and business-building insights, information, and inspiration to help remodeling and home services contractors make the jump to $10MM+.
Latest Episodes
The most recent episodes — sign up to get AI-powered summaries of each one.
- Today21 min
2463: Topic Showcase: Pay-Per-Click Advertising
Every Saturday, we showcase a topic important to you by rounding up the greatest highlights and clips from Level 10 Contractor's ENTIRE podcast run. This week, we highlight pay-per-click advertising, including the dos and don'ts as well as why you should overcome your objection to it. If you're hunting for leads, you can't forego this opportunity.
- Yesterday41 min
2462: AI Won't Fix Your Marketing. It'll Expose It
Most contractors are rushing to grab AI tools without a plan — and they're about to automate mediocrity at scale. In this episode, Rich breaks down the three biggest AI mistakes contractors make and introduces a first-principles approach that starts with identity, not technology. Learn why who you are matters more than which tools you use — and how to build an AI foundation that actually works.
- 2 days ago45 min
2461: TBT - Sales According To Rich
Rich cuts through the noise to deliver real-world sales strategies that actually work. No fluff, no theory — just battle-tested tactics to generate leads, close more deals, and grow your business to the next level.
- 3 days ago27 min
2460: How To Trash Talk Your Competitors Without Looking Like A Jerk
Today's podcast is all about trash talking your competitors… but doing it without looking like a jerk. I mean, you can't just call out your competitors by name, and tell the world how much they suck…. can you? Rich has a solution for this… he's going to give you two different ways to accomplish this… It's not really about trash talking, it's about making sure your prospects and customers understand the difference between what they'll get from YOU vs. what they'll get if they choose to call somebody else.
- 4 days ago25 min
2459: Why All Web Development & SEO Companies Freaking Suck
Today's podcast is a recording of a call that Rich had with a company in the midwest who RIch had already spent two solid hours on the phone with, auditing their website and explaining in detail why their current website and SEO was terrible, and how Level 10 could help them do it much, much better. But even after two hours, they were… understandably… still skeptical. Their trust with web companies was non-existent, and they needed a real boost to get over the finish line.
- 4 days ago16 min
2458: 5 Ways To Boost Your Brand Ambassador's Effectiveness
If you have a brand ambassador, today's episode is for you! And if you don't–why the heck not? Today, Rich is going to talk about 5 ways to make your Brand Ambassador even MORE effective… get even MORE results… and therefore, be even MORE profitable.
- 6 days ago14 min
2457: The Nine Year Lie
Rich is going to open up about some experiences he had when he first started his company back in 1994 and 95· and essentially, he·s going to throw himself under the bus.
- 1 weeks ago24 min
2456: Topic Showcase: Guerrilla Marketing
Every Saturday, we showcase a topic important to you by rounding up the greatest highlights and clips from Level 10 Contractor's ENTIRE podcast run. If you're a small business starting out or just want a marketing approach that doesn't break the bank, today's showcase is the episode for you. Today, we showcase guerrilla marketing tactics. These include non-traditional methods to get your name out on the streets and to creatively capture leads by putting in the hours instead of the capital.
About The Level 10 Contractor Daily Podcast
Marketing and business-building insights, information, and inspiration to help remodeling and home services contractors make the jump to $10MM+.
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