
Oliver Amdrup is the co-founder and CEO of Puori and a wellness expert who has spent more than 15 years studying nutrition, supplementation, ingredient quality and what our bodies actually need to function optimally. His perspective is refreshingly different in an industry that has become increasingly complicated: start with the fundamentals, understand what you can get from food, and be extremely discerning about everything else you put into your body.In this episode, we cut through some of the biggest misconceptions in wellness and talk about the differences between health culture in the U.S. and Europe, what’s actually true about the American food supply, and why consumer trust has eroded. Oliver breaks down how to realistically hit your protein needs, complete amino acids, creatine, omega-3s and vitamin D; which deficiencies are actually common; when electrolytes are useful versus unnecessary; and what we should be getting from food before reaching for a supplement. We also get into the side of the supplement industry most consumers never see—including third-party testing, contaminants, and some of the shocking things Oliver discovered when he began testing finished products.Use code WELL at Puori.com/WELL to get 32% off your first Puori Grass-fed Whey Protein order when you start a subscription.This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.Produced by Dear Media See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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