Free Daily Podcast Summary
Build Your Tribe | Grow Your Business with Social Media: Daily Summaries Delivered
by Brock Johnson
Build Your Tribe is the go-to podcast for creators and entrepreneurs who want no-BS Instagram and social media strategy. Hosted by social media expert and entrepreneur Brock Johnson, this top-ranked show breaks down what actually works to grow your audience, increase sales, and build a profitable online business. From content that converts to email list growth, digital product strategy, and creating new income streams on a limited budget, Brock gives you weekly step-by-step training to grow in less time. If you’re ready to boost your influence and your income, start building your tribe!
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- Today18 min
NEW Instagram Algorithm: How To Go Viral And Get Followers - 923
In today's episode, Brock Johnson breaks down what's changed with the Instagram algorithm right now and how it's heavily weighting retention. He walks through the three-part funnel: skip rate is the bouncer that decides whether you get into the club at all, retention is what separates average content from great content, and share rate is what gets you into the VIP section. Understanding where you're losing people in that funnel tells you exactly what to fix. Brock also covers Instagram's crackdown on AI content and how the pendulum has swung both on the platform side and on the audience side, why flashing text on screen is getting penalized, and why using outside editing apps isn't. He gets into the crackdown on duplicate trial Reels, why carousels are performing exceptionally well right now, and one specific data point: carousels are getting 89% better performance, or roughly 1.9x the views, compared to other formats. Watch On YouTube 👉https://www.youtube.com/@BuildYourTribePodcast/videos 🔥 Related Link: Merticool - Use Code BROCK https://metricool.com/?utm_source=podcast&utm_medium=influencer&utm_campaign=20260810_brock-johnson_ig-full-scheduler_en&utm_content=audio&utm_term=q2 💥 Subscribe to the InstaClubHub Newsletter For weekly top trending audios and meme templates to help you grow on Instagram! https://instaclubhub.com/newsletter/ 🎯 Check out InstaClubHub!! For just $7! 👉 https://instaclubhub.com/flash-sale-7/ 🤓 Related Episodes: He Goes Viral EVERY Time... 50M Views From Only 3 Reels Per Week Watch: https://youtu.be/3s37XPpkuZk?si=ImRSAJFgKsXfvv60 Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000792007784 I Studied 1,300 Hooks, Here’s What Actually Works Watch: https://youtu.be/QTgabAQ9kCU?si=WrTx07G48lkQgt1o Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000752484853 Complete Guide To Shareworthy Content | How To Beat The Instagram Algorithm Watch: https://youtu.be/pWNDkFuV0RY?si=g9JSv1-4OsDwBBTM Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000708572868 13 NEW Instagram Posts That Go VIRAL Every Time Watch: https://youtu.be/ouJ2bADHSug?si=qEx5ddB_kGD4yP9U Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000789541563 Connect with Brock on your fav social platform: Instagram: @Brock11Johnson TikTock: @brock11johnnson
- 1 weeks ago46 min
He Goes Viral EVERY Time... 50M Views From Only 3 Reels Per Week - 9
In today's episode, Brock Johnson sits down with Jamie Brindle to talk about how he completely flipped his content strategy, going from posting 12 Reels a day down to just 3 Reels a week, and still pulling in 50 million views. They get into why he made the switch, what convinced him that quality and testing would outperform sheer volume, and how his production process changed once he stopped grinding out daily content. Jamie breaks down how trial Reels have become the backbone of his strategy, letting him test for retention and shares before a post ever goes wide, so that when something does hit, it hits big. They talk through what he's optimizing for at each stage of the testing process, how he decides what's worth doubling down on, and why this lower-volume, higher-precision approach is working better for him than posting around the clock ever did. Watch On YouTube 👉https://www.youtube.com/@BuildYourTribePodcast/videos 🔥 Related Links: Check out @thejamiebrindle on Instagram 👉https://www.instagram.com/thejamiebrindle/ Sign Up for Jamie’s newsletter 👉 https://jamiebrindle.io/newsletter/ 💥 Subscribe to the InstaClubHub Newsletter For weekly top trending audios and meme templates to help you grow on Instagram! https://instaclubhub.com/newsletter/ 🎯Check out InstaClubHub!! For just $7! 👉 https://instaclubhub.com/flash-sale-7/ 🤓 Related Episodes: He Beat The Instagram Algorithm | 39K Followers in 90 days Watch: https://youtu.be/4GMo8FNPpZ0?si=5ACaZcKRDtrJPzg8 Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000751730162 13 NEW Instagram Posts That Go VIRAL Every Time Watch: https://youtu.be/ouJ2bADHSug?si=qEx5ddB_kGD4yP9U Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000789541563 7 New Trial Reel Ideas To Go Viral on Instagram Watch: https://youtu.be/q5QnMXkTahk?si=-LQCC57FghJJae3v Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000788837623 Connect with Brock on your fav social platform: Instagram: @Brock11Johnson TikTock: @brock11johnnson
- 1 weeks ago40 min
Ranking EVERY Instagram Growth Strategy -921
In today's episode, Brock Johnson is ranking every Instagram growth strategy he could think of, 50 in total, from the tactics that actually move the needle to the ones that waste your time or put your account at risk. He goes through content approaches like trial Reels, trending audio, carousels, series content, repurposing long-form, B-roll, talking-head value Reels, yapping, and post & ghost, along with format-adjacent plays like green screen content, memes, niche theme pages, and hot takes. Brock also ranks the operational and growth-hacking side of the game: keyword SEO in captions, bio, and alt text, posting frequency, best-time-to-post myths, engagement pods, mass liking, seeding comments, DM automation, hook optimization, collabs, lives, giveaways, cross-promotion, and the riskier stuff like buying followers, buying engagement, boosting posts, and buying aged accounts. By the end, you'll know exactly where each strategy falls, from must-do to don't-even-bother. Watch On YouTube 👉https://www.youtube.com/@BuildYourTribePodcast/videos 💥 Subscribe to the InstaClubHub Newsletter For weekly top trending audios and meme templates to help you grow on Instagram! https://instaclubhub.com/newsletter/ 🎯Check out InstaClubHub!! For just $7! 👉 https://instaclubhub.com/flash-sale-7/ 🔥 Get 1 Month of Manychat Pro for FREE 👉 https://manychat.com/meet-brockjohnson + Use Code BROCK 🤓 Related Episodes: How To Use Manychat Instagram Automation: Send DMs & Boost Engagement Watch: https://youtu.be/YnepkAEC12I?si=T7O6RnSHWUOHZhA- Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000727333142 This One EASY Trick Went Viral and Blew Up Her Business Overnight Watch: https://youtu.be/J3GUehUyS14?si=G3F3qCGTUAhxSWAA Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000747168966 Head of INSTAGRAM reveals secrets to GROWING in 2026 Watch: https://youtu.be/b_MGyd8TKdQ?si=EsYCAwAE0fUol5rZ Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000702036795 Connect with Brock on your fav social platform: Instagram: @Brock11Johnson TikTock: @brock11johnnson
- 2 weeks ago47 min
He spent $500K On His Personal Brand... So You Don't Have To - 920
In today's episode, Brock Johnson sits down with Chandler Bolt to talk about the moment he decided to spend $500K rebuilding his personal brand after scaling his company to $75M without one. They get into what actually triggered that decision, the shift from a top-down to a bottom-up approach, and exactly where the money went, production, ad spend, ghostwriters, coaching, and team. Brock asks him how he thinks about ROI on something as hard to measure as a personal brand investment when the business was already thriving without it. Chandler also breaks down some of the unconventional tactics he's used, including a bounty system paying people to help him land guest spots on podcasts, along with other off-the-wall growth ideas. They dig into his philosophy that a personal brand should be an asset rather than a limitation, why he believes "faceless" stopped working in the age of AI, and whether that's a real shift or a story he needed to justify the spend. Brock closes by asking what the 20% of his playbook would look like for someone working with a $5K budget instead of $500K, and how short-form video fits alongside books as his original leverage tool. Watch On YouTube 👉https://www.youtube.com/@BuildYourTribePodcast/videos 🔥Learn More ABout Chandler: Website 👉http://SelfPublishing.com Instagram @Chandler.Bolt 👉https://www.instagram.com/chandler.bolt?stkn=amNoMzd0dHYweHQw YouTube 👉https://www.youtube.com/@ChandlerBoltOfficial/videos 💥 Subscribe to the InstaClubHub Newsletter For weekly top trending audios and meme templates to help you grow on Instagram! https://instaclubhub.com/newsletter/ 🎯Check out InstaClubHub!! For just $7! 👉 https://instaclubhub.com/flash-sale-7/ 🤓 Related Episodes: I Studied 1,300 Hooks, Here’s What Actually Works Watch:https://youtu.be/QTgabAQ9kCU?si=W3wN4LRXhk_x6ExA Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000752484853 How To Go Viral EVERY TIME on Instagram - The Secret to the Algorithm Watch: https://youtu.be/3_rL_E88x-k?si=ornh1_esRQxVQwVe Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000773715986 Personal Branding On Instagram For Beginners Watch: https://youtu.be/foOBvu9F4gw?si=jRjRTSlFcYnvljvo Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000743041953 Connect with Brock on your fav social platform: Instagram: @Brock11Johnson TikTock: @brock11johnnson
- 3 weeks ago23 min
13 NEW Instagram Posts That Go VIRAL Every Time - 919
In today's episode, Brock Johnson is sharing 13 post formats that go viral every time he uses them, along with real examples from my own Instagram so you can see exactly how each one plays out. He starts with what he calls Gold Star Behavior, then moves through formats like Customer Callout, To the Music, Hills to Die On, and Low Flying Plane. Each one taps into a different angle, whether it's calling out real customer moments, syncing content to trending audio, or planting a flag on something you believe strongly. Brock also breaks down formats built around quick engagement and personality, including the 1 Minute Random Topic, Reasons to Follow/Unfollow Me, Overrated/Underrated, No/Try, Don't/Do, Bad Better Best, Won't Judge, and How to Kidnap Me. Each format comes with linked examples straight from my own posts so you can study exactly how they're structured and start applying them to your own content. Watch On YouTube 👉https://www.youtube.com/@BuildYourTribePodcast/videos 💥 Subscribe to the InstaClubHub Newsletter For weekly top trending audios and meme templates to help you grow on Instagram! https://instaclubhub.com/newsletter/ 🎯Check out InstaClubHub!! For just $7! 👉 https://instaclubhub.com/flash-sale-7/ 🤓 Related Episodes: 7 Steps to Make Money with a Small Instagram Watch: https://youtu.be/UpSlFTVdiP8?si=0B71CuiAl-UH0ajd Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000779673936 7 New Trial Reel Ideas To Go Viral on Instagram Watch: https://youtu.be/q5QnMXkTahk?si=h-0iED2YfHKZ6Y3y Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000777047054 8 VIRAL Instagram Carousel Ideas to Boost Views and Followers Watch: https://youtu.be/mV2nSkB-9-g?si=lIQrPzkeaJCC0zbI Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000756742349 Connect with Brock on your fav social platform: Instagram: @Brock11Johnson TikTock: @brock11johnnson
- 3 weeks ago25 min
I Post 163 Times Per Week...With No Help - 918
In today's episode, Brock Johnson breaks down how I post 163 times per week across nine platforms without a full production team behind me. TMYP, TMYG. He shares the real context first: a business team, one content hire brought on in the last month, no designer used in nearly three years, and no kids. Instagram alone accounts for about 75 pieces of content per week, and he hasn’t missed a day of posting since March 28th, 2021, a streak that hits 2,000 days on September 18th, 2026. That consistency is generating roughly 20 million views per month. Brock walks through the five systems that make this possible: an organization system built on automatically sorted cloud storage and Google Sheets tracking, a planning system for gathering and acting on inspiration, a creation system that keeps filming separate from editing and planning, a scheduling system where every post gets scheduled five separate times across different windows, and a tracking system that closes the loop. Before any of that, he shares the one prerequisite: if you don't already have at least a daily post scheduled for the next 14 days, stop posting and start creating. Watch On YouTube 👉https://www.youtube.com/@BuildYourTribePodcast/videos 💥Subscribe to the InstaClubHub Newsletter For weekly top trending audios and meme templates to help you grow on Instagram! https://instaclubhub.com/newsletter/ 🎯 Check out InstaClubHub!! For just $7! 👉 https://instaclubhub.com/flash-sale-7/ Metricool 👉 https://metricool.com/?utm_source=podcast&utm_medium=influencer&utm_campaign=20260810_brock-johnson_ig-full-scheduler_en&utm_content=audio&utm_term=q2 🤓 Related Episodes: The Lazy Way to Grow on Instagram with Claude Watch: https://youtu.be/cDs502L2eig?si=f-0kYQJkSbxNdfa2 Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000783800454 How To Use Claude To Grow Your Instagram On Autopilot Watch: https://youtu.be/KJWaxYpcXoo?si=lEvUNTKmXwqvxhht Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000776572261 12 NEW Ways To Use Claude On Your Instagram In 2026 Watch: https://youtu.be/BEDQ84s3_u4?si=QGwjqTDkeeeTeQm_ Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000775158042 Connect with Brock on your fav social platform: Instagram: @Brock11Johnson TikTock: @brock11johnnson
- 4 weeks ago46 min
Pat Flynn Walked Away From His 8-figure Brand - On Purpose - 917
In today's episode, Brock Johnson sat down with Pat Flynn to talk through his decision to step back from Smart Passive Income, the eight-figure brand he spent over a decade building. They get into what actually triggered the choice, how he thought about identity when the business carried his name, and what the mechanics of handing off a company that size look like in practice. Brock and Pat also cover what he's building now, why he moved toward smaller and more focused projects, and how his thinking on audience, income streams, and creative energy has changed. If you've ever wondered what happens after you build the thing you set out to build, this conversation gets into it. Watch On YouTube 👉https://www.youtube.com/@BuildYourTribePodcast/videos 🚨 Learn More About Pat Smart Passive Income 👉 https://www.smartpassiveincome.com/ Deep pocket Monster 👉 https://www.youtube.com/@deeppocketmonster/videos Card Party Live 👉 https://www.card.party/ 🔥 For More Info on the Upcoming Live Event DM “Dallas” on Instagram @brockjohnson 👉https://www.instagram.com/brock11johnson/?hl=en 💥 Subscribe to the InstaClubHub Newsletter For weekly top trending audios and meme templates to help you grow on Instagram! https://instaclubhub.com/newsletter/ 🎯 Check out InstaClubHub!! For just $7! 👉 https://instaclubhub.com/flash-sale-7/ 🤓 Related Episodes: The Lazy Way to Grow on Instagram with Claude Watch: https://youtu.be/cDs502L2eig?si=f-0kYQJkSbxNdfa2 Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000783800454 The Biggest Dangers of Using AI For Your Personal Brand Watch: https://youtu.be/F09L-gyQAjA?si=wWL1LN-TP01kFoN- Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000768379508 How to Build a Stronger Personal Brand with AI Image Editing (2026) Watch: https://youtu.be/5SV6dsD4GhQ?si=XdwMfGYwQ43dp6qB Connect with Brock on your fav social platform: Instagram: @Brock11Johnson TikTock: @brock11johnnson
- Aug 31, 202636 min
How To Beat The NEW Instagram Reels Jail (yes there's a new one) - 916
In today's episode, Brock Johnson breaks down how to beat the new Instagram Reels Jail and why skip rate is the baseline metric you need to understand first. He covers why likes aren't something to obsess over, since they mostly come from followers, most accounts have a relatively low follower count, and every non-follower viewing your content is technically a stranger, plus higher views usually bring more likes anyway. The real focus is shares, which represent views from non-followers and show up as sends per reach. He gives the basic tip of directly asking for the share, but pairing that ask with a clear reason why or a specific person to send it to. Brock also walks through the SHARE method, simple, hook, authentic, relatable, entertaining, as a framework for building shareable content, and the TRIBE framework for what actually makes something shareworthy: timely content tied to breaking news or trends, relatable content that makes people feel seen, inspiring content that motivates, beckoning content that calls on the community to act, and edgy content built around hot takes or unpopular opinions. Watch On YouTube 👉https://www.youtube.com/@BuildYourTribePodcast/videos 🔥 For More Info on the Upcoming Live Event DM “Dallas” on Instagram @brockjohnson 👉https://www.instagram.com/brock11johnson/?hl=en 🚨 Get FREE Hook Ideas!! 👉 InstaClubHub.com/25-viral-hooks/ 💥 Subscribe to the InstaClubHub Newsletter For weekly top trending audios and meme templates to help you grow on Instagram! https://instaclubhub.com/newsletter/ 🎯Check out InstaClubHub!! For just $7! 👉 https://instaclubhub.com/flash-sale-7/ 🤓 Related Episodes: I Studied 1,300 Hooks, Here’s What Actually Works Watch: https://youtu.be/QTgabAQ9kCU?si=Qyid1_NUVfScjbOW Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000752484853 How To Create Viral Hooks That *Actually* Get Views Watch: https://youtu.be/2WHJv3Xo28Y?si=MqN6hxOQJeqLYSFv Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000718836144 Head of INSTAGRAM reveals secrets to GROWING in 2026 Watch: https://youtu.be/b_MGyd8TKdQ?si=yRqk9E7z7hnBkvZb Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000702036795 Connect with Brock on your fav social platform: Instagram: @Brock11Johnson TikTock: @brock11johnnson
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About Build Your Tribe | Grow Your Business with Social Media
Build Your Tribe is the go-to podcast for creators and entrepreneurs who want no-BS Instagram and social media strategy. Hosted by social media expert and entrepreneur Brock Johnson, this top-ranked show breaks down what actually works to grow your audience, increase sales, and build a profitable online business. From content that converts to email list growth, digital product strategy, and creating new income streams on a limited budget, Brock gives you weekly step-by-step training to grow in less time. If you’re ready to boost your influence and your income, start building your tribe!
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