201. Faith Over the Formula: Kelly Roach on Building a Business That Fits Your Life, Not Everyone Else’s

Are you building the business you actually want, or chasing someone else’s definition of success? In this episode, I sit down with Kelly Roach, an eight-figure entrepreneur and former Fortune 500 executive, to talk about building a business around your core values, protecting your time, family, faith, and freedom, and knowing when it’s time to change your strategy. We also talk about making the most of limited time, building sales systems that don’t depend entirely on you, and evolving your business as your goals change. Get ready to create a business that supports the life you actually want to live. Thank you to my sponsors: Shopify: Launch your business before Black Friday. Go to ⁠⁠http://shopify.com/chc⁠⁠ to start your free trial. Upwork: Visit upwork.com to connect with top talent ready to help your business grow. Quince: Download the Quince app for app-exclusive offers, or go to http://quince.com/chc. Get free shipping on your order and 365-day returns. FreshBooks: Right now, my listeners can get FreshBooks for less than $3 a month for your first four months. Head to FreshBooks.com/podcast to get started. In this episode, you will learn: 00:00 Meet Kelly Roach, 8-figure entrepreneur and former Fortune 500 executive. 05:00 What building a business with limited time teaches you about productivity. 07:45 Ways your biggest disadvantage can become your greatest advantage. 11:30 Making business decisions with faith and discernment. 15:15 The corporate skills that help small businesses scale faster. 19:00 When should you separate your personal brand from your business? 20:15 What failed launches teach you about finding what actually works. 25:45 What should you do when a strategy that worked before stops working? 28:30 What is a Market Moment Match? 30:30 Should every business have low-, mid-, and high-ticket offers? 36:15 What does “having it all” mean to you? 38:45 The Miracle Hour strategy for creating consistent sales with limited time. 41:30 How changing the way you think about sales can change the way you grow. 43:15 What protecting your time can make possible in your business and life. 44:00 The reminder every entrepreneur needs when success feels exhausting. Resources + Links Get Kelly’s book, The Miracle Hour HERE! Learn more about Kelly’s The Sacred Art of Selling HERE! Listen to The Kelly Roach Show HERE! Grab ⁠⁠The Visibility Vault™⁠⁠⁠ – 150+ Canva templates + done-for-you captions to help you stay consistent and get seen online.  Ready to grow your visibility? Find more resources here! Follow Katelyn on IG: @thekatelynrhoades Call Her Creator on IG: @callhercreator Kelly on IG: @kellyroachofficial