Conversations with Cam

Ella McFadin HW's New Chapter: Trying To Conceive Journey, Moving Upstate, & Finding Balance

July 29, 2026·49 min
Episode Description from the Publisher

In this episode, I sit down with Ella Rose McFadin HW, a content creator and founder of SBE Beauty, to talk about the current chapter in her life: newly married, her move upstate, & trying to conceive. Ella shares how she fell into a career on Instagram and how she maintains boundaries while sharing her life online. She opens up in real time about her fertility journey, from being diagnosed with PCOS to her egg retrieval to the heartbreak of failed medicated cycles and IUIs. Ella shares why therapy became a non-negotiable for her in this process and the self-care habits helping her feel like herself again. Key Takeaway / Points:How she turned posting on social media into a full-time content careerHow she keeps boundaries with sharing content of her lifeThe decision to leave Brooklyn for upstate New York (and why it's been the best thing they've ever done)Her experience getting diagnosed with PCOS & emotional toll of her TTC journeyWhy she did an egg retrieval and froze embryos earlyNavigating friendships during her TTC journeyWhy therapy changed everything for herHow two things can be true: grieving each cycle AND being grateful for everything she's learned about her bodyFollow Ella:Instagram: @ellarosemcfadinTikTok: @ellamcfadinYouTube: @ellamcfadinWebsite: sbebeauty.comFollow me:Instagram: @cameronoaksrogersSubstack: Fill Your CupWebsite: cameronoaksrogers.comTikTok: @cameronoaksrogersYouTube: Cameron Rogers

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