Dive Club 🤿

Katarina Batina - Making big bets with design

May 12, 2026·55 min
Episode Description from the Publisher

How do the best designers shape strategy at companies like Shopify?That’s what today’s episode with Design Director Katarina Batina is all about.Some highlights:Balancing metrics and visionRedesigning the shopping cart UXTaking a big bet on the shopping feedHow product strategy has changed with AIHow to get people excited about your ideasHow to make sure you don't overcook your appa lot moreKatarina mentioned John Rundle and Luke Dupont

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