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by Leslie Presnall
Local marketing expert and life coach Leslie Presnall shares the strategy and the mindset to reach more people in your city and bring in a steady stream of clients.
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You invested in the website. The branding. The business cards. The booking software. The supplies. The certifications that help you become excellent at what you do. You’ve spent so much time and money getting your local business ready for clients… but are you investing in the skillsets that actually get you clients? In this episode, I’m sharing why marketing and selling are not just another business expense. They are the exact skills that make every other investment in your business st...
Do you ever catch yourself waiting until you feel ready? Ready to start. Ready to show up. Ready to sell. Ready to make the move. Ready for life to feel a little more stable before you really go for it. In today’s episode, I’m talking with my Localpreneur Academy client Brittany Powell, a personal trainer and nutrition coach who built a 6-figure business from her garage without the perfect setup, Instgrammable background, or ideal circumstances. Brittany shares how shutting down her gym duri...
This week’s episode is a little different. I’m sharing a short coaching clip from inside The Localpreneur Academy, where one of my students asked a question so many local business owners have: When is the best time to host a local event, workshop, or class? Most people immediately think the answer is about choosing the right day or time based on their demographic or asking their audience what works best for their schedule. And while that advice can be helpful, I gave my students a different ...
In this Most Valuable Podcast episode, we're walking through the dos and don'ts of niching to help you avoid common mistakes, reduce the stress around choosing a niche and make a confident decision. Tune into this episode to learn: The biggest mistakes small business owners make when choosing a niche or specializingHow to avoid "niche drama" and keep making money while you figure it outThe key components to a profitable niche Mentioned in this episode: Work with me inside The Localpreneur ...
If you’ve ever had the thought that it’s too late to start a business… or that because you’ve already dedicated so much of your life to a different career, it would be really hard to start over, build something entirely new and become that local go-to in your industry who has fully booked months… I want you to meet my client, Leslie Cuti who's a home organizer in Hammond, Louisiana, and who started her local business 25 years into her career as an educator and assistant principal. Entrepreneu...
So many local business owners say they want to be fully booked, more known in their city, and have more demand for what they do… but then their brain immediately jumps to everything that could feel hard about that. More clients. More visibility. More responsibility. More pressure. Less time for their personal life. In this episode, I’m talking about why that happens and why it doesn’t mean you’re not meant for more. It just means you’re looking at that future version of your business through ...
Do you have inquiries, interest, and people telling you they love what you’re doing… but it’s not turning into sales yet? Do you feel like something is just “off” and you need to change something to get people to buy? Maybe you’re thinking it has to be your pricing, your packages, your offers or your messaging. But what if nothing has gone wrong? What if these are actually the signs that it’s working? And by changing things too soon, you unintentionally slow down your results? In this episode...
In this Most Valuable Podcast episode, I'm re-sharing how having too many offers in your local business is slowing down your sales. I’m walking you through SIX different ways this shows up for local business owners — from confusing your audience to filling your calendar with the wrong clients — and why simplifying your offers one of the fastest ways to start getting fully booked. Tune into this episode to learn: Why too many offers confuse potential clients and slow down local salesHow juggli...
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Local marketing expert and life coach Leslie Presnall shares the strategy and the mindset to reach more people in your city and bring in a steady stream of clients.
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