Marketing Strategy Academy with Jen Vazquez

351 | The Pinterest Strategy Every Photographer Is Missing

October 2, 2026·17 min
Episode Description from the Publisher

I used to be that photographer, grinding Instagram every single day, posting reels, doing stories, engaging in comments. My bookings were fine, but fine isn't why I started a photography business. In this episode, I'm sharing exactly how photographers can use Pinterest to book more clients without being on it every single day, because the way most photographers are using Pinterest is the reason it's not working for them.In this episode:The 2021 deep dive that showed me 80% of my clients actually found me through Pinterest and Google, not InstagramWhy Pinterest is a completely different buyer pool than social mediaThe two biggest mistakes photographers make on Pinterest (hint: one is about keywords, not hashtags)How one wedding session can become 40 to 80 pinsThe exact keyword strategy for location-based photography businessesA real client case study where outbound clicks jumped 315% in six monthsSponsered by: Grab six months of Aftershoot Select for $49! #cullsmarter

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