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by Cristina Marinucci & Jacqueline Dynowski
Bold Brands. Fierce Women. One Sisterhood. SHeCommerce is more than just a podcast, it's a community. Hosted by Cristina and Jax, two seasoned CPG leaders with almost 50 years of combined international experience, SHeCommerce dives deep into the heart of the CPG revolution, tackling the issues that matter most to women in the industry. Tired of surface-level business podcasts? We get it. That's why we're committed to providing real talk, real solutions, and a whole lot of heart. From decoding the latest retail media strategies and accelerating omni-commerce growth to navigating work-life imbalance, shattering stereotypes, and fighting for wage equality – nothing is off-limits. With Cristina's unparalleled insights in consumer/shopper behavior, category management, and omni-channel strategy, combined with Jax's digital transformation prowess and global leadership experience, you're getting battle-tested strategies you can actually use. But SHeCommerce is about more than just business. It's about building a supportive sisterhood where women (and women advocates) can connect, share their stories, and inspire each other to achieve their full potential. Join us for smart, strategic, and unapologetically female conversations. SHeCommerce: It's not just business, it's personal. It's time to power up your career, your brand, and your life!
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Rooted in Purpose, Scaling with Precision: How Milo’s Tea and Dollar General Are Building a Modern Growth StoryWhat happens when an 80-year-old beverage company with startup energy partners with a nearly 90-year-old retailer that is still finding new ways to innovate? You get a growth story built on shared values, customer obsession, disciplined experimentation—and proof that retail media can influence far more than clicks. In this SHeCOMMERCE Partner Spotlight episode, Cristina and Jacqui...
AI. Innovation. Female pleasure. Career pivots. Yep…we’re going there. This week’s episode of SHeCOMMERCE doesn’t just push boundaries—it asks why they existed in the first place. Fractional CMO, Marketing AI Strategist and educator Alicja Spaulding joins Cristina and Jax for one of our boldest conversations yet. From surviving the music industry’s Napster disruption to helping launch products like the Starbucks Cake Pop and Domino’s Brookie, Alicja has built a career by spotting change...
Episode 31: Cannes Confidential with Liz Roche — AI, iROAS and the Future of Retail Media AI may be the loudest conversation at Cannes—but practical application is where the real retail media transformation begins. In this Cannes Confidential episode of SHeCOMMERCE, Cristina Marinucci and Jacqui Dynowski sit down with Liz Roche, VP of Media at Albertsons Media Collective, to explore how artificial intelligence, first-party data and retail media measurement are reshaping grocery commerce. Liz ...
AI isn’t coming for commerce—it’s already deciding what gets discovered, recommended, and purchased. In this special episode created in partnership with WIAB—Women in Amazon Business, Cristina and Jacqui sit down with Max Sinclair, founder and CEO of Azoma, to unpack the AI visibility revolution and what it means for brands, retailers, founders, and women shaping the future of commerce. Max spent six years at Amazon, including helping establish its search operations in Singapore. Now, he’s he...
Episode 29: Cannes Confidential with NIQ's Liz Buchanan & Emilie Darolles The Commerce Revolution: AI, Agentic Shopping & the Future of Global Retail The future of commerce isn't coming—it's already here. Recorded live from Cannes Lions as part of our Cannes Confidential series, Cristina and Jacqui sit down with two of the industry's most influential leaders: Liz Buchanan, President of North America at NIQ, and Emilie Darolles, President of Western Europe at NIQ. Together, they unpack...
From Ambition to Authority: Kelly Miller on Women, Commerce, and Owning the Room at ANY Age What happens when you're leading at the highest levels... before people think you're "old enough" to be there? In this episode of SHeCOMMERCE, Cristina and Jacqui sit down with Kelly Miller, SVP, EMEA at Flywheel, for an honest conversation about building authority, navigating bias, and redefining what leadership looks like for the next generation of women. Kelly shares the lessons that shaped her—from...
🎙️ Canapés from Cannes: The Hot Takes Everyone Was Talking AboutWhat happens when you gather leaders from agencies, brands, financial services, and media coaching on the Croisette? You get a refreshingly honest pulse check on where our industry is headed. In this special Canapés from Cannes mini episode, Cristina and Jacqui caught up with Claudia Johnson and Sebastian Flynn from Omnicom, Marta Saunders and Melanie Samarasinghe from Chase Media Solutions, Francisco "Pancho" Cárdenas from Avoca...
Episode 26: Retail Media 3.0 – Building the Infrastructure Behind the Future of Commerce Live from Cannes Lions with Regina Ye, Founder & CEO, Topsort Retail media has officially grown up—but is the industry ready for what comes next? Recorded live from Cannes Lions, Cristina and Jacqui sit down with Regina Ye, Founder & CEO of Topsort, to unpack what they believe is the next evolution of commerce: Retail Media 3.0. While much of the industry is focused on new ad formats and AI buzzwo...
Bold Brands. Fierce Women. One Sisterhood. SHeCommerce is more than just a podcast, it's a community. Hosted by Cristina and Jax, two seasoned CPG leaders with almost 50 years of combined international experience, SHeCommerce dives deep into the heart of the CPG revolution, tackling the issues that matter most to women in the industry. Tired of surface-level business podcasts? We get it. That's why we're committed to providing real talk, real solutions, and a whole lot of heart. From decoding the latest retail media strategies and accelerating omni-commerce growth to navigating work-life imbalance, shattering stereotypes, and fighting for wage equality – nothing is off-limits. With Cristina's unparalleled insights in consumer/shopper behavior, category management, and omni-channel strategy, combined with Jax's digital transformation prowess and global leadership experience, you're getting battle-tested strategies you can actually use. But SHeCommerce is about more than just business. It's about building a supportive sisterhood where women (and women advocates) can connect, share their stories, and inspire each other to achieve their full potential. Join us for smart, strategic, and unapologetically female conversations. SHeCommerce: It's not just business, it's personal. It's time to power up your career, your brand, and your life!
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