Episode 17: Rachel Tipograph on Motherhood, M&A and the Myth of Omnichannel

What happens when one of commerce’s sharpest minds decides to call BS on outdated retail models and build something entirely new? In this episode of SHeCOMMERCE, Cristina and Jacqui sit down with Rachel Tipograph — founder and CEO of MikMak (now part of Spins) — for an unfiltered conversation about entrepreneurship, leadership, retail media, and motherhood. Rachel shares the real story behind leaving Gap to launch MikMak before “retail media” was even an industry buzzword. From pitching skept...