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Jeff MacPherson
interview on The Vault Unlocked
Books, people, and resources mentioned in this episode.

How AI Is Rewiring Your Customers (And Why Most Businesses Aren't Ready)

SEO Is Dying? How to Win Search Everywhere in the Age of AI

How to Get Your First SaaS Customers Without a Product (The Customer Development Framework Nobody Teaches)

How to Scale From a Business Startup to $1B Without a 5-Year Plan

How to Build a Six-Figure Personal Brand Without a Big Audience (What Actually Works)

Why High Achievers Struggle With Anxiety (The Hidden Belief Driving Achiever Syndrome)
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