The Whitespark Local Update

AI Remembers Bad Reviews, Zero-Click Search & Apple’s New Siri AI | E36 The Whitespark Local Update

June 23, 2026·24 min
Episode Description from the Publisher

This week on The Whitespark Local Update, Darren Shaw and Claire Carlile break down the latest local SEO news, including:📝 Study: How Review Profiles Impact Brand AI Visibility (Trustpilot and Seer Interactive)📝 This is the AI prompt you need to track and aren't (Wil Reynolds)📝 The Click Is Now Optional. Here’s What Isn’t. (Amanda Natividad)📝 Colorado Banning Lead Gen Companies from Selling Legal Leads to Law Firms (Jason Hennessey)📝 Apple introduces Siri AI (Apple Newsroom)📝 Internal Data Mining and Strategic Review Acquisition (Krystal Taing, Near Media)📝 Social Signals as a Ranking Factor (Michael B. Snow, SOCi)

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