
Darren Shaw is joined by special guest Edward Sturm to break down the biggest local SEO, Google, and AI search news and updates from the past week, including:π Hacking AI Overviews with LinkedIn Hashtags (Steve Toth)π NotebookLM Parasite SEO (Gagan Ghotra)π 5 reasons why I'm skeptical of the entire AI tracking industry (Rand Fishkin)π I Tracked 70K+ ChatGPT and AI Overview Responses to Measure Their Volatility (Glen Allsopp)π King of AEO: The Exact Tactics Ranking Pages and Changing AI Overviews in Hours (Edward Sturm)π How to check if AI has your content in its index (Myriam Jessier)π Rank Faster With the Topical Authority You Already Have (Edward Sturm)π₯ Compact KeywordsπΊοΈ Whitespark Local Ranking Grids
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Stop the AI Slop, Claude Research Assistant & New GBP Verification | E48 The Whitespark Local Update

13K AI Citations, E-E-A-T Tips & 2026 Local Discovery Index | E47 The Whitespark Local Update

NEW Google Maps Feature, 1.8M GBP Study & Marketing Personas Guide | E46 The Whitespark Local Update

AI Watermarking, Google LSA Changes & AI Search Ranking Problems | E45 The Whitespark Local Update
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