Web3 CMO Stories

Michael Jordan at SBC Summit: Authenticity, Focus and the Future of Business | S6 E42

October 1, 2026·18 min
Episode Description from the Publisher

Send us Fan Mail Hundreds of phones went up in the MEO Arena the moment Michael Jordan stepped on stage at SBC Summit, and what followed was far more useful than a typical sports business talk. We walk through the sharpest ideas from that conversation with Jordan, DraftKings CEO Jason Robins, and Sportradar CEO Carsten Koerl, then translate them into real-world lessons for marketing leadership, brand strategy, and building companies in uncertain markets. We start with a principle that gets m...

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