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Web3 CMO Stories: Daily Summaries Delivered
by Joeri Billast
Web3 CMO Stories is the leading podcast for Web3, AI and strategic brand building. Hosted by Joeri Billast – author of The Future CMO (endorsed by Philip Kotler), international speaker and media host. This top five percent global show brings sharp, strategic conversations for founders, CMOs and marketers in Web3, AI and digital business. Guests include respected thought leaders and marketing minds from the blockchain, AI and digital business scene. You’ll hear insights from voices such as Mark Schaefer, Joe Pulizzi, Ben Goertzel (SingularityNET) and Jason Yeager (MyTechCEO). Coming up: Musa Tariq, Chris Do, Gary Vaynerchuk (Gary Vee). Each episode offers clear, actionable ideas to help you grow with trust, visibility and narrative clarity in a fast-changing technological landscape.
Latest Episodes
The most recent episodes — sign up to get AI-powered summaries of each one.
- 6 days ago35 min
Building Sh*t No One Wants | S6 E32
Send us Fan Mail Most founders do not “build something no one wants” on purpose. The more painful truth is that a lot of smart, hardworking people build something useful, then watch it stall because the market never hears the story in a way that makes action feel obvious. Anna Bravington joins me to unpack the real reasons products do not sell and how to fix them without panic-rebuilding everything from scratch. We walk through Anna’s simple diagnostic of three leaks: offer, visibility, and...
- 1 weeks ago10 min
Stop Hiding Behind Your Company Page | S6 E31
Send us Fan Mail 93% of LinkedIn company pages didn't grow last year. That headline sounds like an algorithm problem. I see something more interesting: a belief problem. When personal profiles earn roughly the same impressions as company pages yet drive 63% more engagement, the platform is confirming what buyers have been signalling for years. People don't build relationships with logos. They build trust with humans who have a point of view and a track record. In this solo episode, I walk thr...
- 2 weeks ago22 min
The Real Barrier Isn’t Technology. It’s Trust | S6 E30
Send us Fan Mail Regulation is supposed to slow you down, right? We argue the opposite: in Web3, regulation can be the advantage that makes you hard to copy and easy to trust. I sit down with Butch Takaoka from the RYO Project, a veteran of traditional finance who came into crypto as a sceptic and quickly realised the real story is not hype, it’s utility, credibility, and execution. We get specific about Japan, one of the most regulated markets in the world, and why a compliance-first appro...
- 3 weeks ago36 min
Great Products Don’t Win. Trusted Networks Do – Alex Drew (Odys Global) | S6 E29
Send us Fan Mail Starting a new domain can feel like shouting into the void, then waiting months for Google to believe you are real. Alex Drew, founder and CEO of Odys Global, shares a different approach: use aged domains with real history to accelerate domain authority, earn trust faster, and generate leads while your brand catches up. We dig into what still holds true after 15+ years of shifts in online business: quality matters, but networking and sales, as relationship-building, often de...
- Jun 25, 202628 min
What If DeFi Was Built For Finance First? | S6 E28
Send us Fan Mail DeFi isn’t just battling UX problems or chasing more liquidity, it’s quietly fighting the limits of the machine it runs on. I sit down with Joao Garcia from Cartesi to unpack a topic that rarely gets the spotlight but shapes everything you feel as a builder or user: the execution environment. If smart contracts behave like basic calculators, what happens when financial apps need deep math, big state updates, and predictable costs during market stress? We explore why “Linux o...
- Jun 18, 202628 min
A Police Raid Started His Event Career | S6 E27
Send us Fan Mail AI can generate a flawless post, a flawless pitch, even a flawless brand voice. So what do people trust when everything looks “perfect”? I sit down with Pierre Lindh, co-founder and managing director of Next.io, to explore why the most credible signal left might be the simplest one: real humans in the same room, having real conversations. Pierre takes us back to the story that shaped his entire career in community and events, starting with an 18-year-old running a poker club...
- Jun 12, 202631 min
AI Is Not a Crystal Ball, It’s a Mirror | S6 E26
Send us Fan Mail Competition is loud right now. AI tools are everywhere, content is infinite, and customer acquisition costs keep climbing. So what still works when everyone can publish, target, and “optimise”? Joeri Billast sits down with Valentina Diaco, founder and strategic business advisor in iGaming and tech, to get concrete about the lever most teams forget: the emotional driver behind why people choose you and stay with you. We talk about what Valentina sees across industries, from...
- Jun 5, 202624 min
What Happens When The Like Button Dies? – MeWe’s Vision for Social Media | S6 E25
Send us Fan Mail An algorithm can erase years of audience-building in a second, and you don’t even get a phone number to call. From the floor of NFC Summit in Lisbon, we walk and talk with Lisa Gibbons, Head of Marketing at MeWe, about what it takes to build privacy-first social media that people actually want to use and creators can actually trust. We get specific about how MeWe approaches no tracking, no targeted algorithms, and user control and why that changes community growth. Instead o...
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About Web3 CMO Stories
Web3 CMO Stories is the leading podcast for Web3, AI and strategic brand building. Hosted by Joeri Billast – author of The Future CMO (endorsed by Philip Kotler), international speaker and media host. This top five percent global show brings sharp, strategic conversations for founders, CMOs and marketers in Web3, AI and digital business. Guests include respected thought leaders and marketing minds from the blockchain, AI and digital business scene. You’ll hear insights from voices such as Mark Schaefer, Joe Pulizzi, Ben Goertzel (SingularityNET) and Jason Yeager (MyTechCEO). Coming up: Musa Tariq, Chris Do, Gary Vaynerchuk (Gary Vee). Each episode offers clear, actionable ideas to help you grow with trust, visibility and narrative clarity in a fast-changing technological landscape.
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Frequently Asked Questions
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