Stop Hiding Behind Your Company Page | S6 E31

Send us Fan Mail 93% of LinkedIn company pages didn't grow last year. That headline sounds like an algorithm problem. I see something more interesting: a belief problem. When personal profiles earn roughly the same impressions as company pages yet drive 63% more engagement, the platform is confirming what buyers have been signalling for years. People don't build relationships with logos. They build trust with humans who have a point of view and a track record. In this solo episode, I walk thr...