Confidence Classic: The Psychology of Scarcity with Dr. Mindy Weinstein
Scarcity is not just a marketing trick — it's a deeply rooted psychological trigger that activates urgency, increases perceived value, and drives behavior by tapping into our primal fear of missing out. When leveraged ethically, scarcity can build excitement, strengthen customer relations
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Mindy Weinstein
interview on Creating Confidence with Heather Monahan
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