The Godfather of Modern GTM: This Is How To Measure AI Impact | Mark Roberge, Co-Founder @ Stage 2 Capital
Mark Roberge, founding CRO at HubSpot and author of The Science of Scaling, joins Sam Jacobs and AJ Bruno on Topline to dissect how AI is (and isn’t) impacting go-to-market teams. The core argument: while everyone claims to be AI-enabled, few are measuring its real impact. The key lev
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