GTM Live

Brand Is Trust: Gong's Udi Ledergor on Marketing in the AI Era

June 23, 2026·39 min·6-min readinterviewbusiness
Podzilla Summary (6 min)
TLDR
Udi Ledergor, chief evangelist at Gong and former CMO, shares how building a brand rooted in trust, customer obsession, and tight sales-marketing alignment enabled Gong to scale past $500 million in ARR. He emphasizes that lasting growth comes not from marketing hacks, but from creating rav

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Guest

U

Udi Ledergor

interview on GTM Live

Mentions

Books, people, and resources mentioned in this episode.

People

Udi LedergorAmberRyan Longfield

Books

Courageous Marketingby Udi Ledergor

Companies

GongPacetto

Products & Tools

Gong.io

Topics

EntrepreneurshipFundraisingMarketingProduct ManagementSaasSalesStartupsVenture Capital

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