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Jordan Crawford
conversational on GTM Live
Books, people, and resources mentioned in this episode.

Brand Is Trust: Gong's Udi Ledergor on Marketing in the AI Era

Marketing Creates the Demand. But What Actually Builds the Revenue Engine? — with Aviv Canaani of Datarails

The Rise and Fall of the MQL — Live Workshop Recording with Jon Miller

The Pressure B2B Marketing Leaders Don’t Talk About Enough

AI Is Exposing a Massive Problem With B2B Marketing Data

What to Do When Your RevOps Team Is the Blocker to Your Marketing KPIs
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